At GK247.IN, we respect and value your privacy. This Cookies Policy outlines how we use cookies and similar technologies to enhance your experience on our website and ensure that our services function as intended. It explains the types of cookies we use, how they help us, and how you can control them.

1. What Are Cookies?

Cookies are small text files that are stored on your device when you visit a website. These files are used to collect and store information about your preferences, interactions, and activities on the website. Cookies help websites remember information about your visit, like your login details, language preferences, and items in your shopping cart, making your next visit easier and more personalized.

2. Types of Cookies We Use

We use the following types of cookies to improve your experience on our site:

a) Essential Cookies

These cookies are required for the basic operation of our website and cannot be turned off. Without these cookies, you may not be able to use certain features of our website, such as logging in or completing a transaction.

b) Performance and Analytics Cookies

These cookies help us analyze how visitors use our website. They allow us to track the pages that are most frequently visited, the time spent on the site, and any errors that may occur. This data is aggregated and used to improve the performance and functionality of the website. We use tools like Google Analytics to gather this data.

c) Functionality Cookies

Functionality cookies remember your preferences and settings. These include language preferences, login credentials, and region settings. These cookies allow us to customize the website for your preferences to enhance your experience on return visits.

d) Advertising Cookies

Advertising cookies are used to deliver relevant ads to you based on your browsing history and interests. These cookies allow us to serve targeted ads, often provided by third-party advertising platforms such as Google AdSense. These cookies may track your browsing activities across multiple websites to ensure that you see ads that match your interests.

e) Social Media Cookies

These cookies are used when you interact with our website content through social media platforms such as Facebook, Twitter, and Instagram. They allow you to share content and interact with our social media channels. The information collected by these cookies is governed by the privacy policies of the respective social media platforms.

3. How We Use Cookies

We use cookies to:

• Improve website functionality: Essential cookies ensure that basic features like login, registration, and cart functions are available to you.
• Understand user behavior: Performance and analytics cookies allow us to analyze how visitors interact with our website, enabling us to make improvements to the user experience.
• Enhance user experience: Functionality cookies store your preferences, such as language, login status, and region, to personalize your browsing experience.
• Display relevant ads: Advertising cookies help us deliver personalized ads based on your browsing history and interests, making ads more relevant to you.
• Facilitate social sharing: Social media cookies make it easier to share content across various social networks.

4. Managing Your Cookie Preferences

You can manage your cookie preferences at any time through the settings in your web browser. You have the option to accept or reject cookies, as well as delete cookies that are already stored on your device. However, please note that disabling certain cookies may impact the functionality of the website and your overall experience.

a) How to Control Cookies in Your Browser

The following are general instructions for managing cookies in popular browsers:

• Google Chrome: Go to Settings > Privacy and Security > Cookies and other site data, where you can choose to block or allow cookies.
• Mozilla Firefox: Go to Options > Privacy & Security > Cookies and Site Data.
• Safari: Go to Preferences > Privacy > Cookies and website data.
• Microsoft Edge: Go to Settings > Privacy, search, and services > Cookies and site permissions.

Additionally, you can opt out of personalized advertising through the following resources:

• Google Ads Settings: https://adssettings.google.com/
• Network Advertising Initiative Opt-Out: http://www.networkadvertising.org/choices/

5. Third-Party Cookies

We may allow third-party service providers, including advertisers and analytics services, to place cookies on your device. These third parties may use cookies to collect data about your browsing behavior across multiple websites and serve you relevant advertisements. Below are some third-party services that may use cookies on our website:

a) Google Analytics

Google Analytics helps us understand how visitors use our website. It collects data such as pages visited, time spent on the site, and bounce rates. This data is aggregated and used to improve our website's user experience. You can read more about how Google uses data by visiting Google's Privacy & Terms.

b) Google AdSense

Google AdSense serves ads on our site, and it may use cookies to deliver personalized ads based on your interests and browsing behavior. You can manage your ad preferences through Google Ads Settings.

c) Other Third-Party Advertisers

We also work with other third-party advertising networks that may use cookies to serve targeted ads based on your browsing history. These third parties include networks like Facebook, Twitter, and other ad networks.

6. Data Retention

Cookies generally retain information for varying periods of time depending on their type:

• Session Cookies: These cookies are temporary and are erased from your device once you close your browser.
• Persistent Cookies: These cookies remain on your device for a specified duration or until you manually delete them. Persistent cookies are often used for remembering login details or preferences between visits.

We retain personal data collected via cookies for as long as necessary to fulfill the purposes outlined in this policy, and in accordance with applicable data retention laws.

7. Your Consent

By using our website, you consent to the use of cookies as described in this policy. When you first visit our site, you may be presented with a cookie consent banner asking for your agreement to accept cookies. If you do not accept the use of cookies, you can choose to block them or adjust your browser settings.

8. Changes to This Cookies Policy

We may update this Cookies Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated policy on this page with a new "Last Updated" date. We encourage you to review this policy periodically for any updates.

9. Contact Us

If you have any questions or concerns about our Cookies Policy or how we use cookies, please feel free to contact us:

• Email: info@gk247.in
• Phone: +91 70155 00813
• Mailing Address: info@gk247.in